The guest keynote for #TeamSPS Sales Kickoff 2024 was Diana Kander. She shared how expertise can slow down innovation and how to keep curiosity alive — ultimately being curious experts.
She emphasized focusing on big questions when looking at “things to do”.
- What is the real problem I’m trying to solve? It is really easy to jump into solving and not have a good grounding on the problem.
- How would you rank the importance of this, 1-10? Get rid of the good to focus on the great.
- Is this a zombie? Zombies are tasks that just exist out of inertia. How would we know if it is a zombie?
- How could we reimagine this?